@Alon i doubt it is in fact, i don't actually believe in this degree of competence in whatever the relevant organs would be, but if the latest round of disruptive university protests were some covert op it'd be the most effective "hasbara" since 7oct.
in general with media, the art isn't getting them to say what you want. the ones who are credible resist that, the ones who succumb smell like tankies.
the art is to let them say whatever they want, but to manage the topics they're talking about.